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Signage / Services

Banner Signs

Banner signs (which includes building wraps) are suitable for raising awareness quickly and they are a frequent choice for new product launches. Signage for Business Banners gives your company huge marketing boost and abilty to compete and make the customer notice your business from either your custom signs ,advertising banners, digital marketing banner, outdoor business banner sign, pvc banner, teardrop banners or vinyl banners

However, they are often used as a secondary medium and thus when budgets are trimmed, this medium loses more than its share of revenue.

The benefits of banner advertising are that:

  1. It is capable of making a rapid impact
  2. The frequency of impact upon passers-byes builds a cumulative effect
  3. Big and colourful banners create a startling impact
  4. Banners in public places can be aimed for captive audience
  5. Banners can be located close to the points-of-sale e.g. examples are banners of oil, lubricant or any motor accessories near petrol pumps and car showrooms.
  6. Banners can be used as wraps for placing on side of buildings or walls on main traffic areas.

The advantages of banner advertising are:

  • Outdoor banner advertising is effective for communicating short messages and simple ideas or concepts.
  • Banners can be placed at high-traffic areas or other strategic locations.
  • The combination of size and colour attracts attention.
  • Advancements in banner technology including vinyl and computerised printing with 3-dimensional effects can boost the banner’s ability to capture viewers’ attention.
  • Large format printing allows for extended creativity and images viewable from a distance.
  • High repeat exposure can be used on banner wraps on important main road crossings to generate high level of repeat exposure for regular commuters.
  • Outdoor banners appears 24 hours a day and with the help of modern technology like light and vinyl colour, these are quite attractive in the night.

The disadvantages of banner advertising are:

  1. The very nature of banner advertising demands that the commercial message be brief and relatively simple. Therefore, it is difficult to communicate product details, competitive advantages, and specific consumer benefits.
  2. Prime outdoor locations (in high-traffic areas) often are controlled by large, long-term advertisers. Construction of new banner/building wraps are restricted by costs, space availability, and rigid municipal codes and environmental regulations.
  3. Unlike other advertising media, banner advertising has no truly reliable method to measure its effectiveness.
  4. Commuters behind the wheel or in public transport and other potential customers are exposed very briefly to banner messages, minimizing message retention. Such adverse conditions as heavy traffic or bad weather also can limit message impact and recall.

Vinyl banners are a form of outdoor advertising. At signshoponline.co.za our banners are digitally printed on large format inkjet printers which are capable of printing a full colour billboard on a single piece of material - available in many sizes providing you with a quick and cost-effective advertising medium. Our dedicated team of designers will create the perfect solution for your project.

The most commonly used material is a heavy weight vinyl technically known as PVC and may be double-or single-sided. Grommets can also be added in order to facilitate hanging of the banner. Banner hem tapes are also used to protect the lamination of the banner, fasten the hems neatly, and adhere to various surfaces.

Large banners (which can be so large that they cover the side of a building) are printed on a special mesh material so that the wind can pass through them.

Banners are an effective sign solution to advertise your business, or event. Because they can be rolled up and easily transported, they are ideal for any temporary sign application. With easy installation, exceptionally versatile, banners are great for Estate Agents, Grand Openings, Trade Shows, or just about any Special Event.

Meeting all your signage requirements

Contact us today for a quote!